ReuSe Vanguard Project (RSVP)

“We are laying the foundations for reuse systems that follow the same definitions, essential requirements, and sound operational objectives. This is a revolution in the making with and for everyone in the packaging sector — from city authorities and legislators at different levels to reuse operators, system users, and consumers in Europe and beyond.” – Nathan Dufour, Reuse Systems Manager and Leader of the ReuSe Vanguard Project at Zero Waste Europe

About RSVP

How do we make the right choice – reuse – the norm again in Europe?

As of today, consumer systems are still wired to favour disposability over reuse. This happens despite the evidence that, even if we managed to collect and recycle all the waste, it would still be widely unsustainable.

Launched in 2021, the ReuSe Vanguard Project (RSVP) plays a major role in putting reuse systems at the centre of the solutions agenda in Europe and beyond. The project creates the conditions for a large uptake of reusable packaging in the most strategic sectors, such as beverages and take-away food and drinks.  

Thanks to this remarkable and ambitious initiative, some of the leading European organisations and experts in the sector have been collaboratively contributing to this change. For example, they have been crucial in designing and implementing a shared but adaptable model for reusable takeaway packaging in major European cities (see our ‘Blueprint’ section and check our RSVP map below).

Through RSVP, we also relentlessly ensure that policymakers and key stakeholders at local, European, and international levels are well-informed about reuse systems and their operational requirements. 

(click HERE for a full-size version of the RSVP map)

Do you want to support the creation of a European blueprint is the right thing to do for your business, non-profit organisation, or municipality?
Are you interested in investing in or co-funding this project at the European or local level?
Check our materials and reach out to join the change!

Project partners

Project partners

  • Circular Economy Portugal
  • Deutsche Umwelthilfe
  • Enviu
  • Fair Resource Foundation (FRF)
  • Plastic Change
  • Reseau Vrac et Reemploi
  • Rezero
  • Zero Waste Europe

Collaborating organisations

  • ECOS - European Coalition on Standards
  • GDB - Genossenschaft Deutscher Brunnen eG
  • Mehrweg Verband
  • Mission Zero Academy (MiZA)
  • NewERA - EU Reuse Alliance
  • Perpetual
  • PR3 - Partnership to Reuse, Refill, Replace Single-Use Plastics
  • ReFrastructure
  • RELOOP
  • #WeChooseReuse

Reuse Blueprint endorsements

  • Borro
  • Consom'Action
  • Danmarks Naturfredningsforening
  • Environmental Defense Fund
  • Ellen MacArthur Foundation
  • Friends of the Earth Cyprus
  • GoUnpackaged
  • City of Leuven
  • New Loop
  • Packback
  • Perpetual
  • ProFiMiet
  • Searious Business
  • Zero Waste France

Get in touch

  • Nathan Dufour
    Reuse Systems Manager at Zero Waste Europe and Leader of the ReuSe Vanguard Project (RSVP)
  • Ana Oliveira
    Head of Communications at Zero Waste Europe

#GetBack campaign

Funded by

Zero Waste Europe gratefully acknowledges financial assistance from the Plastic Solutions Fund. The sole responsibility for the content of this project lies with the authoring organisations. It does not necessarily reflect the opinion of the funder mentioned above. The funder cannot be held responsible for any use that may be made of the information contained therein.